The most successful relationships between builders and realtors entail the following four areas:
Setting Expectations – Proper Training – Communication – Joint Decision Making

Setting expectations
Builders should put their expectations in writing and review them thoroughly with their Realtor.  Their Realtor should do the same with the builder.  From this exercise, a syllabus or road map can be designed.  You can’t get from here to there without a road map of expectations.

Proper Training
A Realtor specializing in new construction home sales needs to be fluent in many things besides marketing your home.
They need to be fluent in your business, your methodolgy & your philosophy of construction.  They need to be fluent in financing trends,
buyer and seller psychology, basic construction principles and design.  A builder should take the time to walk the Realtor through a step by step
process of how you build, why you do what you do, and what your principles are to take a new home to closing.

Communication
Schedule weekly meetings with pre written agendas. Consistent and open communication are essential to any successful
builder/realtor relationship.

Create a Joint Decision Making Process – One head, two bodies
Be a team of decision makers.  Involve your Realtor in as many phases of the plans, designs, colors, lighting etc.
Become a one headed, two body answering machine.  Trust your Realtor to know the concepts that are in demand.

Bill Sahadi
Broker/Owner, Fore Properties Realty Inc.
1140 Old U.S. 1 South
Southern Pines, N.C.
28387
www.foreproperties.com
910 638-0888
CRS, Certified Residential Specialist

http://www.4pinehurstrealestate.com/